The Essick Realty Team
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Sell Your Home
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What is my Home Worth
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The Essick Realty Team
Home
Sell Your Home
Search Homes
What is my Home Worth
Buy a Home
More
  • Home
  • Sell Your Home
  • Search Homes
  • What is my Home Worth
  • Buy a Home
  • Home
  • Sell Your Home
  • Search Homes
  • What is my Home Worth
  • Buy a Home

Ready to sell your home?

I approach every listing with one goal—positioning your home to stand out in a competitive market.

As a Zillow Showcase Agent and Homes.com Agent Member, I combine elevated presentation with a strong digital strategy. Today’s buyers begin their search online, which means your home’s digital presence is just as important as the experience in person.

From staging and styling to professional media and intentional marketing, every step is designed to highlight your home’s value and attract serious buyers.

Because I don’t just list homes—I represent them.

How we market your home:

Selling your home in the Piedmont Triad isn't just about putting it on the MLS and hoping for the best. It's about positioning it well, marketing it widely, and negotiating fiercely on your behalf.


Every listing with The Essick Realty Team includes:

✔ Professional photography

 Still photos get buyers through the door. Video gets them emotionally attached before they ever arrive. Every listing gets professional photography that captures your home at its absolute best, plus a full video walkthrough designed specifically for social media — the kind that stops the scroll on Facebook, Instagram, and TikTok. My listing videos have generated tens of thousands of views, which means your home gets real exposure to real buyers, not just a post that disappears after 24 hours.

From the first photo to the last reel, your home will look like it belongs at the top of the market. Because it does.

✔ Zillow Showcase listing

 — Prioritized placement in Zillow search results, with a special Showcase badge that makes your home impossible to miss on the map — An elevated, media-forward listing experience featuring your professional photos, interactive floor plan, and 3D home tour — all in one immersive display — Dedicated emails sent directly to buyers who have already shown interest in homes like yours — 75% more views, saves, and shares compared to similar non-Showcase listings on Zillow* — More likely to go pending in 14 days, and data shows Showcase listings sell for around 2% more* 

✔ Personal staging consultation — done by me, not outsourced

 Before the cameras ever come in, I walk through your home with fresh eyes — the same eyes a buyer will use. If you have a lot of furniture, I'll tell you exactly what to keep, what to move, and what to let go of. No guesswork, no overwhelming lists. Just honest, practical guidance that makes a real difference in how your home photographs and how buyers feel when they walk in.

And if your home is vacant? I bring my own staging pieces — because an empty house is a hard sell. Buyers need to feel something when they walk through the door, and I make sure they do.

It's the kind of personal touch you don't usually get unless you hire a separate stager. With me, it's just part of the process.

✔ Social Media Marketing

More than likely, the first place a buyer will see your home is on the internet — which means your listing needs to show up everywhere they're looking, and it needs to stop them when it does.

Your home will be marketed across Facebook Groups and boosted posts, Instagram, and TikTok— the same platforms where my listing content has already racked up tens of thousands of views. This isn't just posting and hoping. It's showing up consistently, in front of the right people, with content that actually performs.

When your home hits the market, people will already be watching.

✔ Print marketing that puts your home in front of the neighborhood

 Digital gets the attention. Print makes it real.

Every listing gets a professionally designed postcard that goes out to the surrounding area — because the people who already love your neighborhood are often the first ones to tell their friends, family, and coworkers about a home that just hit the market. Word travels fast when you put something tangible in someone's hands.

And from the moment your home goes live, it's visible on the ground too — with signage at the property and throughout the neighborhood so local buyers and passersby know exactly where to look.

Sometimes the right buyer is closer than you think.

✔ Strategic digital marketing

 We actually market your home with the help from Homes.com. Our listing gets priority placement, retargeted ads (ads that follow you from site to site), a Matterport tour, and targeted emails. 

✔ Agent to Agent Marketing

 Believe it or not, not all agents are checking the MLS every day. Sometimes they are scrolling on Facebook and see a house in a realtor group, or check their email to find one of our agent to agent emails! It's just as important to market to the public as it is other agents who have clients! 

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